Course Overview

The course enables students to put their creativity and technology together to create visually attractive designs solutions thus helping organizations to create a lasting impression about their products in the minds of the customers. The modules taught in this course are practical and hands on and trains students on using Graphic Design Trends, applying visual hierarchy and page layout strategies that empower them to use text, images, colours and illustrations to communicate ideas through print and digital medium that optimizes the user experience. The Portfolio Development module at the end of the course enables students to showcase their problem solving abilities through various outputs that include logos, posters, brochures, magazines, flyers, billboards, package designs and marketing materials.